NOV RELEASE #2
Here are the details of the "NOV RELEASE #2" product lineup.
Release Date
Friday, November 13, 7:00 PM – LÝFT Online Store
MEN's New Items
1 - Eagle Graphic Vintage Cut-Off Big T-Shirt
2 - Script BTL Logo Cut-Off Vintage Big T-Shirt
3 - BTL Vintage Waffle Henley Neck Long Sleeve T-Shirt
4 - BTL Vintage Waffle Zip-Up Hoodie
5 - BTL Vintage Waffle Wide Pants
6 - Script BTL Logo Damage Cap
Nutrition New Flavor
7 - WPC WHITE COOKIE
8 - WPC CHOCO MINT
CAMPAIGN
9 - SPECIAL PRESENT CAMPAIGN
*When new products go on sale, we may receive a large volume of orders. We will ship them in the order they are received, but please note that it may take 3–10 business days from the time of your order.
1 - Eagle Graphic Vintage Cut-Off Big T-Shirt
A cut-off style oversized T-shirt featuring an original eagle-themed graphic printed on the front.
The cut-off sleeves and hem give this piece a silhouette that’s a little different from your typical oversized T-shirt.
With a shorter body length than standard T-shirts, combined with the cut-off design, it creates a trendy silhouette.
Versatile enough for workouts, casual wear, or any occasion, this piece is sure to become a must-have for your everyday outfits.
— ¥8,800 (tax included)
— Cut-off hem
— 100% cotton
| SIZE | S | M | L | XL |
| Length | 66 | 68 | 70 | 72 |
| Chest Width | 62 | 65 | 68 | 71 |
| Back Shoulder Width | 58 | 61 | 64 | 67 |
| Sleeve Length | 27 | 27.5 | 28 | 28.5 |
*Please note that measurement errors may occur with stretchy fabrics.
Style: M-TS-1752
2 - Script BTL Logo Cut-Off Vintage Oversized T-Shirt
A vintage-style oversized T-shirt featuring original graphics printed on the front chest and back.
Featuring a shorter body length than a standard oversized T-shirt and cut-off sleeves and hem , this piece is a hybrid that blends current trends with the signature LÝFT style.
Its versatile design, which pairs well with any pants, makes it suitable not only for workouts but also for everyday wear around town.
— ¥8,800 (tax included)
— Original graphic
— 100% cotton
| SIZE | S | M | L | XL |
| Length | 69 | 71 | 74 | 76 |
| Chest Width | 59 | 62 | 65 | 68 |
| Back Shoulder Width | 54 | 57 | 60 | 63 |
| Sleeve Length | 24.5 | 25 | 25.5 | 26 |
*Please note that measurement errors may occur with stretchy fabrics.
Style: M-TS-1754
3 - BTL Vintage Waffle Henley Neck Long-Sleeve T-Shirt
A long-sleeve T-shirt with a Henley neckline, featuring a distinctive waffle-weave fabric.
The thick waffle fabric has been given a vintage finish, resulting in a soft feel against the skin and a comfortable fit.
Featuring a subtle embroidered detail on the chest, this simple yet versatile design is perfect for wearing on its own.
The length and width have been adjusted compared to a standard T-shirt, creating a silhouette that incorporates a more on-trend look.
— ¥9,900 (tax included)
— Henley neck
— 100% Cotton
| SIZE | S | M | L | XL |
| Length | 69.5 | 71.5 | 73.5 | 75.5 |
| Chest Width | 59 | 62 | 65 | 68 |
| Back Shoulder Width | 54 | 57 | 60 | 63 |
| Sleeve Length | 62 | 62.5 | 63 | 63.5 |
*Please note that measurement errors may occur with stretchy fabrics.
Style: M-LT-1755
4 - BTL Vintage Waffle Zip-Up Hoodie
Introducing a zip-up hoodie made from waffle fabric.
With a trendier look than standard cotton fabrics, this piece is sure to add a stylish accent to any outfit.
The entire body has been treated with a vintage finish, giving it a unique texture that sets it apart from traditional zip-up hoodies.
Can be worn as a set with the BTL Vintage Waffle Wide Pants.
— ¥16,500 (tax included)
— Waffle fabric
— 100% cotton
| SIZE | S | M | L | XL |
| Length | 65 | 67 | 69 | 71 |
| Chest Width | 69.5 | 72.5 | 75.5 | 78.5 |
| Shoulder width | 80.5 | 83.5 | 86.5 | 89.5 |
| Sleeve Length | 51 | 51.5 | 52 | 52.5 |
*Please note that measurement errors may occur with stretchy fabrics.
Style: M-PK-1759
5 - BTL Vintage Waffle Wide Pants
Wide-leg pants made from waffle fabric with a vintage finish.
Featuring a small embroidered detail on the left front leg and a drawstring at the hem.
This item allows you to adjust the silhouette as you wear it.
The relaxed silhouette and soft, comfortable feel make these pants a pleasure to wear.
Can be worn as a set with the BTL Vintage Waffle Zip-Up Hoodie.
— ¥15,400 (tax included)
— Vintage finish
— 100% cotton
| SIZE | S | M | L | XL |
| Total Length | 97 | 100 | 103 | 106 |
| Inseam | 67 | 69 | 71 | 73 |
| Waist | 72–107 | 76–111 | 80–115 | 85–120 |
| Hips | 117 | 121 | 125 | 129 |
*Please note that measurement errors may occur with stretchy materials.
Style: M-LP-1758
6 - Script BTL Logo Damage Cap
Introducing a cap featuring an embroidered script “BORN TO LÝFT” logo with a distressed finish.
With a design that sets it apart from traditional caps, this piece serves as the perfect accent to any outfit.
With a color scheme that pairs easily with a wide range of items and a design that’s simple yet eye-catching, this cap is perfect not only for workouts but also for everyday wear.
— ¥7,700 (tax included)
— Distressed finish
| SIZE | FREE |
Style: M-AC-1760
7 - WPC White Cookie 900g
A milky richness paired with the toasty aroma of baked goods.
A cup to satisfy your sweet tooth—perfect as a snack.
— 900g ¥6,980 (tax included)
— WPC PROTEIN 70.9%
— AMINO ACID SCORE 100%
| Nutrition Facts | Per 30g Serving (Estimated Values) | Per 100g (Estimated Values) |
| Calories | 117 kcal | 390 kcal |
| Protein | 20.3 g | 67.7 g |
| Fat | 2.0 g | 6.7 g |
| Carbohydrates | 4.9 g | 16.3 g |
| Salt Equivalent | 0.4 g | 1.33 g |
| Net Weight |
900 g (approx. 30 servings) |
| Ingredients |
Whey protein (contains milk) (manufactured in the U.S.), cookies (wheat flour, sugar, shortening, cocoa powder, cocoa mass, whole milk powder, salt) (contains wheat, eggs, and almonds), cocoa powder,salt/flavoring, sweeteners (Neotame, sucralose, stevia, acesulfame K), emulsifier (soy-derived) |
| Allergy Information |
(Allergens contained in this product |
8 - WPC Choco Mint 900g
Moderately sweet with a clean, refreshing aftertaste.
Light and refreshing from the first sip to the very last.
— 900g ¥6,980 (tax included)
— WPC PROTEIN 75.1%
— AMINO ACID SCORE 100%
| Nutrition Facts | Per 30g Serving (Estimated Values) | Per 100g (Estimated Values) |
| Calories | 122 kcal | 407 kcal |
| Protein | 21.4 g | 71.3 g |
| Fat | 2.4 g | 8.0 g |
| Carbohydrates | 3.6 g | 12.0 g |
| Salt Equivalent | 0.2 g | 0.67 g |
| Net Weight |
900 g (approx. 30 servings) |
| Ingredients |
Whey protein (contains milk ingredients) (manufactured in the U.S.), food products primarily made from milk and other dairy ingredients, peppermint, salt / flavoring, emulsifier (soy-derived), sweeteners (sucralose, stevia), coloring (gardenia) |
| Allergy Information |
(Allergens contained in this product (out of the 28 specified allergenic ingredients): Milk ingredients) |
9 - SPECIAL GIFT CAMPAIGN
[Official Instagram] Follow Campaign Details
■ Winner Announcement Process
Winners will be notified exclusively via direct message. Please note that if you do not reply with your shipping information and other details by the specified deadline after receiving the notification, your win will be void. Please also note that you cannot select the specific item to be shipped.
■ Eligibility Requirements
・Participants must follow our account on a public Instagram account.
・Residents of Japan whose shipping address is within Japan.
・Individuals who have been following the official lyft.nutrition or lyft.official Instagram accounts prior to this campaign, or who begin following them during the campaign period. (If you are not following either official account at the time of the drawing or the announcement of winners, your entry will be invalid.)
■ Entry Rules: <Important Notes>
・Winning rights cannot be altered, transferred, or redeemed for cash under any circumstances.
・Please manage and use your Instagram account (ID and password) responsibly. Even if your Instagram account is used by a third party due to theft or unauthorized use, such activity will be treated as having been entered by you personally and deemed to be your own action.
[Official X Follow & Repost Campaign] Details
*The giveaway campaign is scheduled to begin on November 11.
Winners will be notified via direct message only. Please note that if you do not respond with your shipping information by the specified deadline after receiving the winning notification, your prize will be forfeited. Please also note that you cannot select the specific item you will receive.
・Anyone who follows and reposts from a public X account.
・Residents of Japan whose shipping address is within Japan.
・Those who were already following the official @LYFT_fit X account prior to this campaign, or those who newly followed the @LYFT_fit official account and reposted the relevant post during the campaign period. (However, if you are not following the @LYFT_fit official account at the time of the drawing and the announcement of winners, your entry will be invalid.)
Terms and Conditions: <Important Notes>
・Winning rights cannot be altered, transferred, or redeemed for cash under any circumstances.
・Please manage and use your X account (ID and password) responsibly. Even if your X account is used by a third party due to theft or unauthorized use, such use will be treated as having been entered by you personally and will be deemed to be your own action.
・Personal information and other data collected through your entry or as a result of winning will be handled in accordance with LYFT Co., Ltd.’s Privacy Policy.
・Acts that cause inconvenience, disadvantage, damage, or discomfort to others
・Acts that slander or defame others, or damage their reputation or credibility
・Acts that infringe upon another person’s copyrights or other intellectual property rights
・Acts that infringe upon another person’s property, privacy, or right of publicity
・Posting content that promotes obscenity, child pornography, or the sexual exploitation of children
・Providing information, advertising, or solicitation for commercial purposes
・Acts that violate public order and morals
・Acts that violate the Terms of Service of Instagram and X or applicable laws and regulations
・Acts that LYFT, Inc. deems inconsistent with the purpose of this campaign
・Acts that LYFT, Inc. deems malicious or inappropriate
・Any other acts similar to those listed above
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