07.23 LÝFT×On SPECIAL EVENT INFO
We will hold a joint event on Sunday, July 23, 2023, with “On”, a sports brand founded in Switzerland in 2010 with the goal of revolutionizing the running sensation.
This will be LÝFT's first event "with customer participation".
【Let's walk around the Omotesando area with IFBB PROs】
A set of event participation tickets and participant-exclusive T-shirts will be available for online-only sale at the LÝFT Official Store starting at 7 PM on Sunday, July 16, 2023.
In addition, on the day of the event, Sunday, July 23, a limited edition T-shirt commemorating this event will be sold exclusively at the LÝFT Flagship Store.
We sincerely look forward to your participation.
Event Details
◼︎LÝFT × On Omotesando Wellness Project Vol.1
On Sunday, July 23, 2023, we will hold a joint event with On Tokyo, located in the Omotesando/Harajuku area.
This event will include a customer-participatory walk and sales of limited edition products at the LÝFT Flagship Store.
①Participatory cardio event walking approximately 3 kilometers around Omotesando with ambassadors
Let's walk around the Omotesando area with IFBB PROs.
The walk will start at the LÝFT Flagship Store, pass through On Tokyo (Cat Street), and end at LÝFT GYM (Omotesando Hills), covering a course of approximately 3km.
This will be LÝFT's first customer-participatory experience event, where participants will explore the Omotesando area dressed in LÝFT wear and On shoes.
| We will also send detailed information individually to participants. |
| 10:30 | Meet at LÝFT Flagship Store |
| 11:00 | Start |
| 11:20 | Pass through water station |
| 11:40 | Pass through On Tokyo, group photo session |
| 12:00 | Goal at LÝFT GYM, distribute participation prizes |
※In case of event cancellation due to weather conditions or other reasons, we will notify you by email by 8 PM the day before.
For details on how to participate, please see below.
②Representatives from LÝFT and On, and LÝFT Ambassadors will participate
Special guests participating in this event include Mr. Hiroki Komada, Representative of On Japan, Edward Kato, CEO of LÝFT, and Kanekin CAO.
In addition, TEAM LÝFT athletes Junpei Taguchi and Sally Ann Kato will also join everyone on the 3km walk.
③All participants will receive On shoes for rental & LÝFT shaker, EAA, and a participation prize
Those who purchase event tickets will be able to use On rental shoes on the day of the event.
In addition, LÝFT EAA grapefruit flavor and a 500ml small shaker will be distributed as drinks during the event.
A simple participation prize will also be given at the GOAL.
How to Participate in the Event
Those who wish to participate in this event should purchase a set product of an event participation ticket and a limited edition T-shirt exchange ticket.
Please present the purchase completion email for this set product at the reception desk of the LÝFT Flagship Store on the day of the event, and you will receive the limited edition T-shirt for event participation and On rental shoes.
Participants are kindly requested to wear the event T-shirt and On shoes.
Please check below for product details.

Sales Start : 7/16 (Sun) 19:00- @LÝFT Online Store
※This product is a set product for the event.
※Please be sure to confirm your purchase completion email, as presenting it will be required at the event.
Product Details
This is a set product including the right to participate in the event and a limited edition T-shirt to be worn at the event.
Please note that this product will be handed over at the reception desk on the day of the event. There will be no prior shipping.
After completing your purchase, we will send you an email with event participation details and a questionnaire, so please be sure to check and respond.
This product includes the following participant-exclusive T-shirt.
LÝFT×On Limited T-Shirt - Black

This is an event participant-exclusive T-shirt designed with an original graphic inspired by On's proprietary "CloudTec®" system.
The logo printed with reflectors gives a sporty impression, and the design is an excellent match for quick-drying fabric.
This T-shirt is perfect for summer training and running.
※Please note that the T-shirt will be handed over on the day of the event.
※This product can only be purchased individually. Please note that multiple purchases or purchases combined with other products will be canceled.
ー ¥6,600 (tax included)
ー Original reflector print
ー 95% polyester, 5% polyurethane
| SIZE | S | M | L | XL |
| Length | 69.5 | 71.5 | 73.5 | 75.5 |
| Width | 47 | 50 | 53 | 56 |
| Shoulder Width | 44 | 46 | 48 | 50 |
| Sleeve Length | 18 | 19 | 20 | 21 |
※There may be slight variations in measurements for elastic materials.
Style : M-TS-0885
Store Exclusive Products


Sales Start : Sunday, July 23, 2023 12:00-
※This product will be sold exclusively at the LÝFT Flagship Store.
This is a store-exclusive T-shirt designed with an original graphic inspired by On's proprietary "CloudTec®" system.
The logo printed with reflectors gives a sporty impression, and the design is an excellent match for quick-drying fabric.
This T-shirt is perfect for summer training and running.
ー ¥6,600 (tax included)
ー Original reflector print
ー 95% polyester, 5% polyurethane
| SIZE | S | M | L | XL |
| Length | 69.5 | 71.5 | 73.5 | 75.5 |
| Width | 47 | 50 | 53 | 56 |
| Shoulder Width | 44 | 46 | 48 | 50 |
| Sleeve Length | 18 | 19 | 20 | 21 |
※There may be slight variations in measurements for elastic materials.
Style : M-TS-0885
